Sep 3, 2022
Ryan Bartlett is the Co-Founder and CEO of True Classic, a D2C men’s clothing brand that has grown from $0 to $150M in revenue in just a few years. At True Classic, they understand that not every body is shaped the same. That’s where they come in, making premium, high-quality, everyday essentials for every type of person, with no gimmicks.
Their goal with this company has always revolved around over-indexing on the value they give to their customers and communities. This means best in class customer service, entertaining ads that make you laugh, products that are intentionally designed to help you look better, and donating shirts at scale (40k+/month) to help homeless vets, shelters, schools, and other communities in need.
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